All case studies

Hadley Wood

We worked closely with the team to build a website which showcases the facility, provides a highly informative overview of services and encourages patients to book a consultation.

B2C | PPC | Social media | Website design
image

Part of the Royal Free London NHS Foundation Trust, Hadley Wood Hospital is a dynamic new private healthcare facility located in High Barnet, North London. The brief was to raise the profile of the Hadley Wood brand to drive enquiries and deliver results.

The challenge

Hadley Wood needed to raise the profile of their private healthcare brand as an area of excellence, located outside of more easily accessible areas where competitors are located. We needed to expand audience reach, increase viewability, and build brand affinity.

The solution

Paid search (PPC)

We use a combination of paid search and social to drive traffic to the Hadley Wood site. Campaigns are agile depending on requirements and are optimised to enable consistently high performance. Negative keyword audits mean we can continually improve targeting to reach audiences that convert.

Google Ads

1746.91
%
Conversion increase on the previous year.
80.95
%
CPA down compared year on year from £36.50 to £6.95

Facebook Ads

3000
%
Increase in conversions from 92 to 3066 YoY
75.33
%
CPA down YoY
842.5
%
Increase in CTRs YoY

How can Medico transform your healthcare business?

I need help with
cloud
Deep understanding of the healthcare market
data
Access to vast amount of data
squared_man
Detailed patient personas

FREE guide: A Practical Guide for Health and Pharma Brands in 2024 and Beyond

Google Rating
4.9
Based on 51 reviews
×
js_loader
Google Rating
4.9
Based on 51 reviews
×
js_loader