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Insights on Digital Marketing in Healthcare

Have a read through our healthcare marketing insights, containing articles to help clinicians and healthcare organisations get the most out of digital marketing activities.

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  • Show all
  • Healthcare Marketing
  • PPC
  • SEO
  • Social media
  • The online patient journey
  • Uncategorised
  • Website design

Website design

ICS website design: What to look for

Healthcare Marketing, Website design

Spire-Ramsay takeover highlights need for patient acquisition

Healthcare Marketing, PPC, Social media

Apple iOS 14 & Facebook – How healthcare marketers can prepare

Healthcare Marketing, Social media

TikTok & Snapchat for healthcare marketing

Healthcare Marketing

How to optimise your healthcare landing page

Healthcare Marketing, SEO

The Rising Importance of Wikipedia as a Source of Healthcare Information

Healthcare Marketing, PPC, Social media

Pharmaceutical Advertising Guidelines: The ‘Need to Knows’

Social media

How to target clinicians using LinkedIn advertising

The online patient journey

How to build a landing page that converts leads into paying patients – The Online Patient Journey Part 3

Uncategorised

How to Build A Healthcare Brand: Establishing Expertise, Trust and Authority – The Online Patient Journey Part 2

Healthcare Marketing, SEO, The online patient journey

How to Increase Patient Enquiries Using Search Engine Optimisation – The Online Patient Journey Part 1

Healthcare Marketing, Website design

Patients are moving online, don’t get left behind!

Healthcare Marketing

UPDATE: How is the coronavirus (COVID-19) affecting private healthcare marketing?

Healthcare Marketing

How might the coronavirus (COVID-19) affect private healthcare?

Website design

What to look for when commissioning a new primary care website design

Social media, Website design

How to: taking clear before & after photos

PPC

Google announces shutdown for PRP & stem cell advertising

Social media

How to develop a patient-centric social media marketing campaign

Website design

The NHS App: What is it and how will it change the patient journey?

PPC

The complicated world of healthcare retargeting

SEO, Website design

Website accessibility – How to make friends and not alienate people

Social media

Instagram marketing for doctors

SEO

The Google Medic Update – Don't let your site drop in rankings

Website design

How to make sure your healthcare website is GDPR compliant

Social media

Why you should be using social media for healthcare recruitment

PPC, SEO, Social media, Website design

GMC Advertising Guidelines for Private Medical Services

Website design

What the CMA Private Healthcare Order means for your practice

Social media

From word of mouth to online: Why healthcare reputation management matters

PPC, SEO, Social media

How to effectively manage your clinic’s website enquiries

PPC

Are you guilty of these 5 Adwords mistakes?

PPC, SEO, Social media, Website design

How will healthcare in the UK be affected by GDPR?

SEO

How to get the most out of patient reviews – Paul Robinson, Doctify

PPC, SEO, Social media

Is it time to outsource your healthcare marketing?

SEO

Why your clinic location needs to appear on Google Maps

SEO

A clinician's guide to doing just enough SEO

PPC

What is Google Remarketing?

PPC, SEO, Social media

Healthcare marketing and the rise of digital

Website design

The true value of website design

Website design

Tips to save you money on your next medical website design

Social media

How is social media helping to inform patient choice?

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