They say a picture is worth a thousand words and, in healthcare marketing, this couldn’t be truer. Engaging photos tell your potential patients what results they can expect when having a [...]

What’s the controversy? Although the policy against fraudulent medicines was pre-existing, Google’s take on whether PRP and stem cell therapy fell into that category was undetermined… until [...]

Our Director Ollie recently spoke at the 2019 Private Healthcare Summit in London on how to develop a patient-centric social media marketing campaign. Below he shares some of the insights from [...]

NHS App The NHS is rolling out a new app that will revolutionise the way in which patients are able to access the NHS services through their smartphone or tablet. The app (available on Google [...]

What is retargeting? Retargeting (or remarketing) is an advertising strategy that can help keep you on the radar of website visitors once they leave your site. On average, only 2-3% of users will [...]

What is it and why is it important? Web accessibility aims to ensure that all internet users have equal access to all parts of the web. It means that people with all abilities and disabilities [...]

If Instagram’s not a part of your healthcare marketing strategy, then it should be Most healthcare services understand the importance of having a social media presence. From maintaining a [...]

How the Google Medic algorithm update could affect your healthcare website You may have heard that Google’s latest update is affecting the ranking of healthcare websites. If so, you are [...]

General data protection regulation (GDPR) is a new law, enforceable within the UK from 25 May 2018, intended to unify and strengthen protection of data for people within the European Union. GDPR [...]

If you are part of the recruitment team in a healthcare organisation then you will be well aware of the challenges finding skilled, qualified staff can bring. This is only likely to increase in [...]