Delving deeper into patient and HCP behaviours and mindsets
We offer a wide range of marketing research services designed to help healthcare organisations gain a deeper understanding of their target audience, competitive landscape, and industry trends.
Leveraging the proprietary data collected through years of healthcare marketing research and campaigns, we provide actionable insights that inform your marketing decisions and help you optimise your efforts for better results.
- Online market analysis and segmentation
- Digital competitive intelligence
- Patient and customer behaviour studies
- Website and app usability studies
- Social media listening and analysis
- Healthcare industry trend analysis
- Digital health checks
- Data, acquisition, analysis and interpretation
- Performance measurement, attribution modelling and reporting
- Conversion funnel analysis
- Marketing ROI analysis
- Patient and HCP journey mapping and personas
- Brand positioning and messaging
- Multi-channel marketing strategy
- Content strategy
- Media planning and buying
- Social media listening and analysis
- Social media and influencer marketing
- Online reputation management
Time to get a digital health check?
To ensure we provide the most effective solutions for our clients, we undertake a tried and tested digital diagnosis programme. This comprehensive process allows us to dig deeper into your organisation’s key challenges, enabling us to develop tailored marketing strategies that address your specific needs and deliver results.
We begin by conducting a thorough consultation with your team to gain a deep understanding of your organisation’s goals, challenges, and marketing objectives. This collaborative approach ensures we are aligned with your vision and can develop the most effective marketing strategies.
We carry out a comprehensive analysis of your target market and competition, identifying opportunities and threats within the digital landscape. This insight enables us to create tailored marketing strategies that help you stand out and succeed in an increasingly competitive healthcare sector.
Our team evaluates your existing digital presence and marketing efforts, identifying areas for improvement and uncovering untapped potential. This assessment helps us develop data-driven recommendations that maximise your digital marketing ROI.
Armed with insights from our digital diagnosis programme, we create bespoke marketing strategies that directly address your organisation’s unique challenges and objectives. Our strategic approach ensures that your marketing efforts are focused, targeted, and designed to deliver measurable results.
