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Using our healthcare marketing skills to help provide NHS frontline staff with fresh fruit and vegetables

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Harvest For Heroes

Harvest For Heroes is a campaign to raise £100,000 to provide frontline NHS staff daily, free fresh fruit, vegetables, dairy and pasta at the end of long and gruelling shifts.

To support our clients during the COVID-19 crisis and give back to the sector we work in, we are putting our digital expertise behind this great cause.

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The campaign

Empty supermarket shelves and long waits for food deliveries have been an issue for us all under the new lockdown rules. This has been especially true for staff of the NHS as they face the biggest challenge in its 72-year history.

By donating to Harvest for Heroes the public can practically support Doctors and Nurses by helping to keep them healthy and well. Together we want to show them that we care and appreciate the huge sacrifices they are making for us all.

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Supporting struggling businesses

Fruit and vegetable boxes are sourced from New Covent Garden Market, the UK’s largest fruit, vegetable and flower market who, until recently, supplied restaurants, hotels and pubs nationally. By supporting this community, this initiative also helps to keep vital businesses trading during the coronavirus pandemic.

All funds donated to the NHS

Harvest for Heroes is a non-profit organisation. All monies donated will be spent supporting our NHS.

£12 buys a box which includes:

Broccoli, onions, potatoes, carrots, tomato, lettuce, cucumber, bananas, apples, grapes, clementines, pasta, eggs and milk.

Harvest for Heroes

Another amazing cause helping workers on the frontline 🙌Harvest for Heroes are delivering daily, free fresh fruit, vegetables, dairy & pasta to NHS staff at the end of long, gruelling shifts - all sourced from local markets affected by lockdown 🍎🥕More information - and how you can help 👉 harvestforheroes.com

Posted by BBC Radio London on Wednesday, April 8, 2020
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