The OrthoBiologics Clinic wanted a modern, dynamic website to use as a springboard in developing brand awareness and generating enquiries alongside the launch of their business. Medico Digital were chosen after redeveloping a website and successfully running multiple digital marketing campaigns for their affiliated company, The London Orthopaedic Clinic.
As a brand new business offering innovative treatments unfamiliar to most, The OrthoBiologics Clinic required their new website to clearly communicate to potential clients how these treatments work, whilst remaining engaging to the point of conversion. They needed to stand out as an ethical centre of excellence in the world of regenerative treatments, an increasingly fast-growing and competitive market with a mixed reputation.
Medico Digital started by having our in-house design team put together a branding concept which aligned The OrthoBiologics Clinic with The London Orthopaedic Clinic, their affiliated company with an already established reputation within the healthcare industry.
Our medical website designers created a site focussing on the clinic and its team of expert consultants to establish a sense of trust and authority crucial to supporting the groundbreaking treatments being offered.
We then produced a group of treatment information pages explaining each procedure in clinical detail, complemented by a series of images and FAQ’s to paint the full picture for potential patients.