All case studies

Bristol Aesthetics

Launching a new non-surgical cosmetic brand through social media

Social media
370%
Increase in web traffic
1000
New followers in less than 1 month
150+
Social media direct enquiries
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The Challenge

Previous investment in digital marketing activities weren’t yielding high enough returns or were proving too costly – it was time to hit the reset button and start leveraging Facebook and Instagram to generate new patient leads.

In the absence of an in-house marketing team, Bristol Aesthetics didn’t have the expertise required to effectively set up and run lead generation campaigns on Facebook and Instagram, or produce the creative video and graphics needed for different ad-format placements across the social networks.

In addition to paid social media campaigns, Bristol Aesthetics also wanted to establish a high quality organic social media presence by increasing their brand following.

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The team at Medico Digital listened carefully to our requirements and delivered three fantastic websites for us. They kept us informed of progress throughout the process and were always on hand to help with design decisions and to make suggestions for improvement. I would thoroughly recommend them.

Gary Colosimo – Business Manager
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The Results

From 0 to over 1000 target market followers on Instagram in just 3 months!

Over 30,000 local, relevant people reached on Facebook.

8,800% increase in direct message enquiries via social media.

370% increase in website traffic from social media.

434% increase in website session duration time (from an average of 17 seconds browsing on-site content to over 1 minute 40 seconds!).

Upskilled in-house team to become proficient social media managers, enabling them to support audience engagement online.

Powerful influencer marketing campaigns utilised promotional posts seen by over 50,000 potential patients on instagram combined with collecting new user-generated video content that has been repurposed and used for other marketing objectives.

How can Medico transform your healthcare business?

I need help with
cloud
Deep understanding of the healthcare market
data
Access to vast amount of data
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Detailed patient personas

FREE guide: The 6 most common healthcare marketing mistakes and how to avoid them

Medico DigitalExcellentMedico Digital4.9 Based on 51 reviews fromSee all reviewsMaria Zaleska ★★★★★ Medico have been a pleasure to work with. Their digital expertise and sector knowledge enable them to be agile and complete projects efficiently and on a budget, in a way that I haven’t experienced from other med-comm agencies. They provide great advice and strategy that I would highly recommend if you’re looking for a healthcare marketing agency that can truly deliver on your digital objectives. Maria@NevroResponse from the ownerThanks Maria, this means a lot! It was a fantastic project to work on, hugely strengthened by your in-depth knowledge and ability to communicate and help us understand the HCP and patient journey for this truly innovative treatment. Really looking forward to continuing our relationship. Wayne Allison ★★★★★ The team at Medico have always provided top quality digital support, often going above and beyond for our UK team.Response from the ownerThanks so much for your review Wayne, much appreciated! Ilaria DE GIOVANNI ★★★★★ The team at Medico have been brilliant at working with our MLR team to get content approved, going above and beyond with sourcing and research. As well as the medical accuracy, the content is always really high-quality and readily optimised. Would definitely recommend them!Jim miller ★★★★★ Medico have been an excellent company to work with. They are always quick to respond to requests, understand difficult issues and ensure that the outcome is what we've been looking for.Ben Eddy ★★★★★ We have used medico Digital for my personal website, they have provided an excellent service, particularly when it comes to editing and refining the site so make it work and function properly. They have an attention detail and its been excellent working with them. I have used jack Lewis to build my site and he has created an excellent and professional looking site. Many thanks Medico Digital.Liz Marshall ★★★★★ Hi, Medico digital built our website and we are delighted with it, nothing was too much trouble and the after sales is also great we still have few areas to add which we as a company are working on ready for Jack to complete the project. I would recommend Medico DigitalMazin KC (KC Mazin) ★★★★★ Had a great collaboration with Medico Digital. Efficiently scaled the business and achieved the goal.Response from the ownerThanks Mazin, it was a pleasure working with you and the VPS team. Adam Harding ★★★★★ Fantastic team who deliver a great service and product. Very responsive. Overall a great experience.Digitaldrop Solutions ★★★★★ Best Digital Marketing services at affordable prices range and Team Response was Very GoodJosephine Trotter ★★★★★ Medico Digital are a fabulous agency with an impeccable standard of service. The team are friendly, professional, quick to respond, and solution focused. They oversee both our websites, our SEO strategy, and our PPP objectives. Most recently they managed the migration of our websites to WordPress and this project crossed the line on-time and without a single hitch, we felt we were in safe hands at all times. We are delighted to be working with them and would highly recommend them to anyone who strives for the best!Joshua Harwood ★★★★★ Jack and the team were excellent throughout. Medico Digital were more expensive than I originally intended for my website but I really don't regret paying extra. They made me a great website, were responsive throughout the process and guided me through it. Since launch they have continued to support me to figure out how the whole thing works. I could have used a little more guidance on what I need to do after launch (e.g. maintenance, google analytics etc) as certain things were set up without telling me and I did not know about it, but that is not enough of a concern to warrant losing a star and every time I ask they come back and help very quickly. Overall very good service, I would recommend.Jonathan Gill ★★★★★ The whole team have been exceptional in developing and managing my private practice website which significantly increased the number of patients that I see.ENT Sheffield ★★★★★ Beth Soanes and her team are a pleasure to work with and great help to my practice.shyam menon ★★★★★ It was a pleasure working with Jack. His advice and expertise enabled a very smooth and professional experience.js_loader