Louis is fascinated by the transformative power of digital communication in healthcare, with the rapid proliferation of online channels reshaping how patients and consumers access information. While this shift empowers individuals to make more autonomous health decisions, it also amplifies the risk of misinformation, which can have significant negative consequences. Driven by this understanding, Louis is passionate about ensuring universal access to accurate and reliable healthcare resources.

Louis is a multi-channel expert with a career in content and performance marketing. Since 2015 that expertise has helped to bootstrap Medico into an industry leading, award-winning healthcare marketing agency. We partner with a diverse range of organisations, from providers to pharmaceuticals, specialising in connecting healthcare information seekers to trusted healthcare authorities.

Outside of work, Louis spends time with his three daughters and their dog, Moose, in Somerset. Louis loves Arsenal, lasagne, and golf. He has also taken up baking as a new hobby. In fact, Louis’s goal is to participate in The Great British Bake Off within the next 10 years!